Babs
Use cases

What you can actually build with Babs

Every workflow below runs on integrations that work today, and each page names what that workflow doesn't do yet. Babs connects to 29 apps — not just social networks.

Notion

Run your social media content calendar from Notion

Most teams already plan content in Notion and then retype it into a scheduling tool. Babs connects to Notion directly, so the page you already wrote is the input — not something you copy out of.

See how it works →
Airtable

Turn an Airtable base into a social media content pipeline

Airtable is where a lot of content pipelines actually live: a table of ideas, a status column, an owner. Babs can read and write those records directly, so the pipeline stays in Airtable and the publishing happens in Babs.

See how it works →
Slack

Approve and publish social posts from Slack

Approval workflows die when they live somewhere nobody checks. Babs connects to Slack directly, so posting and reading channel activity happens where the team already is.

See how it works →
YouTube

Turn a YouTube video into a week of social posts

A single long video contains a dozen posts. The work is finding them and rewriting each one for a different platform — which is exactly the part AI is good at, once it has the transcript.

See how it works →
Calendly

Promote your Calendly bookings without watching the calendar

Webinars, office hours, and consults get under-promoted because promoting them is a separate manual chore from scheduling them. Babs can read your Calendly directly.

See how it works →
Jira

Announce shipped work straight from Jira

Shipping and announcing are two different jobs, and the second one usually loses. Babs connects to Jira so the thing you just moved to Done can become the post about it.

See how it works →
Canva

Go from a Canva design to a published post

The copy and the creative usually get made in two different tools by two different people at two different times. Babs connects to Canva so both happen in one place.

See how it works →
AI automation

Describe an automation in plain English and watch it get built

Every scheduling tool now claims AI. Almost all of it means "the AI writes your caption." Babs uses it for the harder job: assembling the workflow itself.

See how it works →
Pinterest

Turn a design into a scheduled Pinterest pin

Pinterest is the one platform in Babs where the image isn't optional — a pin without one doesn't exist. Babs enforces that at the point of posting, so a workflow can't accidentally publish a broken pin.

See how it works →