A more capable alternative to Post Planner
Babs costs more at entry than Post Planner's $9/mo, and is built for a different job: AI that assembles multi-step automations across 29 connected apps.
What you get in Babs
An AI that builds the automation, not just the caption
Describe a multi-step workflow in plain English and Babs assembles it as a real, editable flow — with approval gates on any step that touches the outside world.
29 connected apps, not just social networks
Beyond the usual networks, Babs connects to Notion, Slack, Airtable, Calendly, Make, Jira, Google Drive, Canva and more — so a post can be triggered by, or feed into, the tools you already run on.
Approval gates on anything consequential
Publishing, sending, and deleting can require a human decision before they run. Nothing irreversible happens because an AI decided it should.
Your own AI model choice
Claude, GPT, Gemini, Grok, or DeepSeek — pick the model per generation instead of being locked to whatever the vendor wired in.
An MCP server, so your own AI tools can drive it
Babs exposes its own tools over the Model Context Protocol, so Claude Desktop, Claude Code, or any MCP client can operate your accounts directly.
When you should stay with Post Planner
- The lowest entry price in this comparison set at $9/mo, plus a free tier — genuinely hard to beat if budget is the only constraint.
- A long-standing content-discovery and post-recycling workflow that is their original specialty.
- A very granular pricing ladder, so you can buy a small increment of extra capacity rather than jumping a whole tier.
Post Planner if the priority is the cheapest possible scheduling. Babs if you want AI that writes and automates rather than a queue you fill yourself.
Switching from Post Planner
Is Babs a good replacement for Post Planner?
It depends on what you use Post Planner for. Babs is strongest when you want AI to write and to assemble multi-step automations across 29 connected apps, with approval gates before anything publishes. The lowest entry price in this comparison set at $9/mo, plus a free tier — genuinely hard to beat if budget is the only constraint. If that's your main need, Post Planner may still be the better fit — we'd rather say so than sell you the wrong tool.
How much does Babs cost compared to Post Planner?
Babs starts at $19.99/mo with a free trial. Post Planner's published entry plan is $9/mo, and they list a free tier too (checked September 2026 — verify on their site, pricing changes).
Can I move my scheduled posts over from Post Planner?
There's no automated importer from Post Planner today. You connect your accounts to Babs through the same OAuth flow you'd use anywhere else, and schedule from there. Existing posts already queued inside Post Planner stay in Post Planner.